Rugged is an outdoor sports & lifestyle magazine that celebrates outdoor adventure, achievement, and exploration. Learn about extreme athletes & sports. This magazine was created to influence it's readers to get outside, get their shoes dirty, and remind them to never let fear hold them back from achieving their outdoor goals.
Design & Aesthetic
The use of cutting edge typography and illustration highlighting movements and action. Mixed with rough textures and bold colors to capture the essence of a life dedicated the thrill of the outdoors.